Panda Pop is one of Jam City's classic titles and in terms of marketing, I have worked on it in nearly every capacity one can. I served as the Art Lead on the title, but have also contributed as a motion artist and video editor.

Panda Pop is fun, as we have a lot more flexibility with our experimentation, but it's always important to still know your audience and provide ads that hopefully engage and entertain.

Daily responsibilities included:
Leading brainstorms, conceptualizing, creating videos and providing direction, feedback and approvals and working cross functionally with other departments.

Below are some varied examples of the work that was created under my leadership. I've worked with and mentored a ton of amazing artists and have tried to credit their contributions where possible.