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DC: Heroes & Villains
Project type
UA | Brand | ASO | Social | UGC
My Role
Art Lead | Art Direction | Video Editor | Motion Graphics | Graphic Design | Copywriting | Briefing | Reviews | Acting | Voice Over
Date
2022 - 2024
For DC: Heroes & Villains, I was there for the game's early development and served as the Marketing Art Lead up to its launch and beyond. I led the UA, ASO and Social aspects of the game as well as working cross functionally with other departments.
Some may say Batman is the best DC character, I myself am a devoted Superman fan, but whatever your character, DC: Heroes & Villains provides a fun escape into the DC universe, with an original story and tons of classic characters. Working on it was a great privilege, getting to explore that universe and market towards a fanbase that loves the IP like it was their own.
Daily responsibilities included:
Leading brainstorms, conceptualizing, creating videos and providing direction, feedback and approvals and working cross functionally with other departments.
Below are some varied examples of the work that was created under my leadership. I've worked with and mentored a ton of amazing artists and have tried to credit their contributions where possible.


















































